The MPI WEC in Minneapolis offered again tens of hours of education for industry professionals in conjunction with networking and marketplace opportunities. Heiner G. Koppermann and his colleagues Hector Venegas and Edward Manning from SwarmWorks delved into using live communication and especially what kind of technology and neuroscientific means contribute in successful live communication.
A clear message is that any kind of attempt to change a person’s or groups behaviour is most effective when it leverages the surrounding social ties. Whether that’s the colleagues or industry friends or your own neighbours, that is more likely to trigger a change.
With the help of social media we can create a proper circle of social learning. Engagement and involvement creates trust, which in turn strengthens social ties and let’s ideas flow more freely. These social ties then turn into social norms and pressures that we recognize from our daily lives outside of social media. That is when the social learning happens and we are able to also change our habits.
The SwarmWorks team guides the participants through some examples on how to engage the participants at meetings and events. The examples from nature proves that collective intelligence can provide better strategies and learning. This can enhance the experience of a meeting participant significantly.
The MPI Europe Team.